Browsing UW-Stout Masters Thesis Collection - Plan A by Subject "Halo effect (Brand choice)"

Now showing items 1-2 of 2

    • Attractiveness and resume quality on perceived hireability 

      Craig, Shelbi R. (University of Wisconsin-Stout, 2020)
      Research has shown that being attractive can have many benefits (e.g., Doorley, & Sierminska, 2015; Pike, Bateman, Butler, 2014). Attractive individuals are benefited by the halo effect and stereotypes and are often seen ...

    • The impact of the halo effect in online dating 

      Ramaker, Ashley A. (University of Wisconsin-Stout, 2020)
      Online dating has become a popular way to date, but many couples are not staying together. One factor that may influence success of relationships formed online is the halo effect. To examine this, 114 participants viewed ...