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dc.contributor.advisorHoffman, Mary F.
dc.contributor.authorArnold, John
dc.contributor.authorNelson, Ashley
dc.contributor.authorWilson, Jane
dc.contributor.authorSarkkinen, Sasha
dc.contributor.authorBiren, Matthew
dc.descriptionColor poster with text and graphsen
dc.description.abstractResearch shows that intergenerational communication is becoming increasingly more difficult in the workplace. There is evidence that other generations hold negative perceptions of Generation Y (1982-2000), but no specific information on how these perceptions are formed. Some scholars have suggested that these perceptions may be due in part to technology use. Generation Y is the first generation that had access to all forms of electronic communication including instant messaging, texting, and email. Our study examined whether the communication channels and message characteristics used by Generation Y have an effect on the perceptions Baby Boomers (1946-1964) form of them and their own perceptions of themselves.en
dc.description.sponsorshipUniversity of Wisconsin--Eau Claire Office of Research and Sponsored Programsen
dc.relation.ispartofseriesUSGZE AS589en
dc.subjectIntergenerational communicationen
dc.subjectGeneration Y--Communicationen
dc.subjectGeneration Y--Social life and customsen
dc.subjectConflict of generations--Researchen
dc.subjectTechnological literacy--Social aspectsen
dc.subjectCommunication in organizations--Researchen
dc.subjectBaby Boom generation--Attitudes
dc.titleGenerational Perceptionsen
dc.title.alternativePerceptions of Communication Behaviors of Generation Y

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  • Student Research Day
    Posters of collaborative student/faculty research presented at Student Research Day

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