Browsing UWDCC Presentations by Author "Saywell, Lisa"
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Developing a Marketing and Communication Plan: A Case Study from the University of Wisconsin Digital Collections Center
Saywell, Lisa; Tobias, Vicki (2006-03-29)As libraries evolve to meet the information needs of 21st century users, so must librarians rethink the manner and method employed to make their services and resources widely known to and valued by library patrons. The ...